The Avery Group
- Local SEO
- Lead Generation
- Premium Content
Client
Avery Real Estate
Date
2023
Dominated local search results for a luxury real estate brokerage, capturing high-net-worth leads through hyper-local SEO and video content.
The Challenge
The Avery Group was losing market share in the luxury condo sector to bigger, tech-savvy competitors. They were invisible on Google Maps for their most valuable target keywords.
Our Solution
We implemented a hyper-local authority strategy.
- Google Business Profile Optimization: Fully optimized their profile and implemented a review generation strategy.
- Local SEO: Created neighborhood-specific landing pages targeting “luxury condos in [area]” and “penthouses for sale.”
- Video Production: Produced high-end property tours and agent introduction videos to build trust before the first call.
Key Results
- Rank #1 on Google Maps for 5 major local keywords.
- 3x increase in qualified inbound calls from the website.
